The Lifestyle
brand portfolio
Our diverse perfume and beauty range offers the right products for every mood, situation and budget. With our diverse selection, we enrich numerous drugstores and bring high-quality care and fragrance products into the bathrooms of trend-conscious customers. We focus on providing high-quality products in the right place at the right time.

ANIMA AROMATICS
Captures the desire for well-being and combines it with the art of traditional perfumery.

MICHALSKY BERLIN
Combines the design affinity of Berlin designer Michael Michalsky with extraordinary perfume creations.

NIHAN
Stands for high-quality perfume expertise and combines oriental fragrance compositions with elegant designs.

IVY & LANE
Embodies a modern attitude with a powerful mix of confident next- gen fragrances that redefine trends.

KAPPA
Combines vibrant design with high-quality scented accents that capture the style of the Italian sports brand.

ESSENTIAL GARDEN
Unites floral elegance and natural femininity in soft fragrance notes and an elegant design.

SPIRIT
Indulges with high- quality fragrance creations for every occasion and mood at a fair price.

CÂLINE
Combines French fragrance quality with elegant design and a generous filling quantity.

STRENESSE
Offers minimalist elegance, top quality and timeless design with its exclusive fragrances.

NAOMI JON
Promises passionate femininity and intense depth through extravagant fragrance experiences in unique design.

HAARLIEBE
Combines product performance and design and creates a feel-good world for anyone who wants to fall in love with their hair all over again.

Elegance in every note
“Caline Madame Cherie is a true treasure among fragrances! The sensual and elegant fragrance enchants the senses with its warm, floral notes. The combination of delicate sweetness and subtle elegance makes it the perfect companion for any occasion. Once applied, you feel enveloped by a touch of luxury and joie de vivre. Definitely a must-have for anyone who loves something special!‘”
A scent that makes you addicted
“The Nihan Black hair perfume has a wonderful fragrance that lays gently on the hair. The texture is light. Just spray twice and the hair smells sensually beautiful. The atomiser sprays an even, small but sufficient amount. Perfect application. Great fragrance! Highly recommended.”
Favourite hair treatment
“I LOVE this treatment from Haarliebe! I treat my hair to a portion of extra care once a week and have been using the treatment from Haarliebe for a few weeks now. And I never want another one! I have to touch my hair all the time after using the treatment because it feels SO good! And they smell heavenly too”